Cost Per Click
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Free CPC Calculator
Find your average cost per click.
CPC alone doesn't tell you if a campaign is working — a low CPC with a poor conversion rate can cost more per sale than a high CPC with excellent conversion. Use it alongside conversion rate and CPA to get the full picture.
Worked Example
Example: $300 spent, 250 clicks. CPC = $300 / 250 = $1.20 per click.
Formula
CPC = Total Ad Spend / Total Clicks
Worked Example
Example: $300 spent, 250 clicks. CPC = $300 / 250 = $1.20 per click.
Formula
CPC = Total Ad Spend / Total Clicks